Implementing a Sales Playbook for Your Team with Harry Clark

Episode 3: A sales playbook puts the right strategy and resources at the fingertips of salespeople, so that they can take the right steps, at the right time, with the right people. It helps your salespeople work smarter and faster so they can ultimately turn more prospects into customers. This is the secret to increasing new business revenue and overall conversion rates. Join us as we step through the process of implementing a sales playbook with a sales team, its effectiveness and efficiency, and how that has helped the team sell smarter and faster.  

In this episode, Dani is joined by Harry Clark, Chief Revenue Officer at Market Enginuity. In collaboration with sales leadership company wide, Harry focuses on tactics to unlock more revenue for every station and producer Market Enginuity represents, ultimately ensuring every team has clearly defined goals and is equipped with the right tools and support to exceed potential. Harry’s media experience fostering successful sales culture and large-scale customer solutions spans both commercial radio and public media.   

Sell Smarter. Sell Faster. is a weekly podcast focused on sales growth hosted by Dani Buckley, VP/GM at LeadG2 and produced by Shaye Smith, Director of Marketing at LeadG2. Viewers can expect fresh insights, strategies, and real-world examples that will help business leaders take their sales performance to the next level.  
 
Connect with Dani, Shaye and Harry below!  
 
Links: 

Sell Smarter. Sell Faster.: 
sellsmartersellfaster.com 

LeadG2: 
leadg2.thecenterforsalesstrategy.com
 
Dani Buckley: 
Twitter: twitter.com/daniobuckley
LinkedIn: linkedin.com/in/daniobuckley
About: leadg2.thecenterforsalesstrategy.com/dani-buckley
 
Shaye Smith:
Twitter: twitter.com/mshaye
LinkedIn: linkedin.com/in/shayesmith
About: leadg2.thecenterforsalesstrategy.com/shaye-smith

Harry Clark:
Company: marketenginuity.com
Twitter: twitter.com/MarketEnginuity
LinkedIn: linkedin.com/in/harry3